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Principles of marketing/ Pearson Education Limited
Kotler, Philip Armstrong, Gary |
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Edition
14th ed. |
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Physical Description
Includes black and white illustrations. Includes appendix, references, glossary and index. |
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Publisher
Malaysia: Pearson Education Limited |
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Subjects
Marketing |
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Number of Copies
1 |
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ISBN
978-0-273-77982-7 |
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Pages
636p. |
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Copyright
2013 |